CAIVIS Acquisition Corp Strategy
Billions of dollars have flown into private equity, venture capital funds and other investment vehicles in recent years, while turmoil in the credit markets and the global economic downturn has led these funds to focus on larger acquisitions or support for existing portfolio companies. This has created buying opportunities for investors with vision, while leading entrepreneurs to seek the safety and security of larger operating companies. CAIVIS looks for opportunities in Internet marketing primarily focused in the education sector, providing entrepreneurs with the autonomy to grow their businesses and the upside of investment in the parent company.
We acquire and combine disparate Internet marketing companies into common businesses. Working as one team, we create an organization more valuable than the underlying companies, allowing entrepreneurs to focus core business operations while teaming with CAIVIS to gain market intelligence, industry expertise, diversification, access to capital, and tax benefits.
XL Education Corp.
XL Education Corp. is a comprehensive student acquisition engine in the both the online and offline education marketplace. Over 3.9 million students took at least one online course during the fall 2007 term, a 12 percent increase over the number reported the previous year, and ten times the 1.2 percent growth rate of the overall higher education student population. XL Education Corp. is uniquely positioned to capitalize on this growth, which will only continue as the economic recovery spurs additional enrollment growth driven by lingering unemployment, and volatile fuel prices lead more students to choose online education.
Integration
Solutions
We've built a superior email infrastructure that offers visibility into delivery results. We are currently sending more than 550 million emails per month with full white-list integration built to handle and respond to reputation, customer feedback and bounce management, providing relevant content for targeted messages.
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We integrate our platform into job and message boards, for example, allowing targeted marketing offers to be delivered as people post their resumes.
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We offer the most comprehensive call center solutions, offering both in-bound and out-bound fully-hosted call centers which reach hundreds of thousands of prospects per month, delivering the highest quality customer leads in the industry.
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Experts in both paid and natural search strategies and technologies, we utilize proven "white hat" optimization techniques to improve website traffic and quality of the leads they generate.
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XL Marketing Corp.
XL Marketing is a next-generation direct response marketing company offering a full suite of multi-channel products and services. The company works with leading brands to identify prospects, turn them into high-quality leads and convert them into sales. We continue to leverage our asset base to make opportunistic acquisitions in online direct marketing, acquiring and building upon existing companies and growing our core business. By adopting and refining new marketing methodologies, XL Marketing develops new verticals and integrates and expands them across all of our platforms.
& Search Marketing
Operations
We utilize a range of marketing 'hooks' and media - search, email, display, social networks - to engage & drive consumers to its sites.
- "Wide-net" and vertical acquisition sites focused on generating scale
- Membership-based programs focused on highly engaged consumers
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Our fully-hosted call centers provides a wide range of services including:
- Lead Verification
- Fulfillment
- Hot transfers
- Sales transactions
Integrating sales-oriented live agents into the mix significantly improves campaign performance.
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We offer the next level of market research, driving results by uniting innovative strategies with new technologies. As an alternative to direct mail and traditional list buying, our proprietary tools and tactics help clients produce surveys and maintain them from initial design, execution, and tracking stages through completion.
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We identify existing customers to cross-sell client and affiliate products and services through:
- Real-time 'ping' at point of registration in survey process
- Merge/purge of 100M+ consumer database with client customer lists
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